Primary data were randomly collected from 120 PAN registered farmers in six Local Government Areas across the three senatorial districts (2 LGAs each) of the State. Additionally, to buttress some of the objectives, data were collected from six insurance companies offering poultry insurance policy and four agricultural credit lending financial institutions present in Ondo State. Well structured questionnaires were administered to the respondents using interview method. Data collected were analyzed using descriptive statistics and probit regression model. Empirical results revealed that a majority of respondents (76.7%) considered insurance to be important for their poultry business. However, only 23.3% of respondents reported having farm insurance.