Reviewer
| Name: | Dr.suman Yadav |
| Designation: | Associate Professor |
| Department: | Management |
| Organization: | Fairfield Institute of Management and Technology (GGSIPU) |
| Contact: | Contact Reviewer |
| Qualification: | PhD |
| About: | Dr. Suman Yadav is an Associate Professor in the Department of Management at Fairfield Institute of Management and Technology affiliated to GGIPU, New Delhi. With a Ph.D. in Marketing from Jamia Hamdard University, New Delhi, Dr. Yadav has built a distinguished career centered Consumer behavior and youth buying behavior in organized retail formats like shopping malls, superstores. Their work has been published in leading journals and UGC Care list. |
| Status: |
| Author: | Suman Yadav, sadaf Siraj |
| Title: | Youth Shoppers- Study of Psychographics,motive and shopping behavior |
| Publication Year: ISSN: Volume: Issue: |
2016 1753-0806 12 3 |
| Indexing: | SCI-E, ABCD-Index, |
| Visit Paper: | Click here |
| More Details | Click here |